Friday, September 19, 2014

Surprise helps video sharing

Good learning at Pareto staff conference today.  
Cameron Pratt 'Content Consultant' showing us some neat tactics that can increase chance of your video going viral. 
Good fun, but even when these videos (like the one below) went viral (3m) what did they achieve?  Ice bucket challenge went viral and had a clear call to action.

Here is another good one but with a better call to action.

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