Friday, June 26, 2009

International Fund for Red Cross appeal

Gurpreet Kaur, the author of this letter, had never written a fundraising letter before. She works at International Federation for Red Cross and Red Cresecent Societies. Along with 13 other fundraisers from seven other charities she went on a crash course on how to write a direct mail letter in one day.

This is her first draft - and it is brilliant. It needs a bit of editing but is still pretty darn good. I think this could be the start of a new way of running fundraising conference workshops...

1 comment:

Rajshri said...

It was a great session on starting on DM packs and I learnt a lot. Thanks Sean and Anup. Rajshri

Disaster Fundraising Guide download it here